![]() muted = false on the video element, … or? Okay, that means you could turn on video sound via JavaScript on mouseover on the banner using. So sound is only allowed on interaction (click) of the user, or on mouseover over the banner. In general, the IAB standards state that it is not allowed to have sound activated via autoplay anyway. But for banners usually less useful, if the video contains for example spoken recordings or music, which should evoke a recognition value with the user. for background videos in hero elements on a web page. However, if you add the attribute “muted” to the tag, the video will play from the beginning – but as the term suggests, without sound. The video will therefore not play on page load. Generally, most modern browsers disable autoplay with sound enabled from the beginning. PROBLEMS WITH VIDEOS WITH AUTOPLAY AND SOUND Var query = (1) ĭocument.getElementById('IAB_clicktag').setAttribute('href',ĭocument.getElementById('IAB_clicktag2').setAttribute('href', JavaScript snippet for implementation according to IAB standards: ![]() As a rule, the IAB standards apply here again, but some platforms such as Adform require a different notation: ClickTag for Adform. Not every platform needs the same code for the installation of the ClickTag, therefore inform absolutely before, how this is to be installed. The publisher/ad agency can then provide this variable with the target URL to the landing page that users should reach when they click on the ad. The ClickTag is a variable that is implemented in the code.
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